Have you ever wandered whether your website was outdated? Not sure if it’s time for an upgrade?
Here are TEN surefire ways you know your site is a dinosaur.
Ask your self…. Are you facing these same problems?
I have a TINY Website
Monitor sizes have increased considerably over the past decade, and with the introduction of the 16:9 HD view, your site missed the memo. So ask yourself; does your site look like a landing strip on a deserted island? All that empty space.. Ohhh, what a waste!! Static Website Design is a thing of the past. This issue is listed first because if your site falls in this category, it might even be from the 90s! What else do you use in your marketing campaign that is ten years old? Nothing? We thought so. Learn about Responsive Website Design
My site is Sooooooo.. Soooo Slow.
40% of people will leave a site that doesn’t load in three seconds, and with every second you lose 7% conversion. Not only is it annoying, it means a lot more $$ in lost sales than it would take to upgrade your site speed!. Keep in mind server response speeds are now factored in to your SEO rankings at minute levels. Not to mention the audience you might lose because your website speed is slow.
I have a 1 page website.
And we’re not talking about the fancy “one page” scrolling websites that’s trending right now . We need to get your site optimized for SEO and that starts with a multi-leveled site that helps better organize your company info, for starters. It will also provide you with a greater presence in search results which is what a website is about these days. Don Web Solutions provide Several SEO Service packages to fit your budget.
I can’t update my own content.
Is that why it’s so stale? Information on your site lists your grand father as the store owner. Although, it’s a very sentimental topic, Having upto date information is imperative for a successful business. Your customers are most likely looking for the best deal in town. You have ‘stuff’ to update but your nephew or the tech guy who built your site is nowhere to be found and are not picking up your calls. Don’t fret—we can fix it so you can update your site yourself over your morning coffee. Look in to CMS ( Content Management Systems) like Worpress websites, Joomla Websites etc. Once again , this is another reason why you need a Dynamic Website (vs. Static Website Design) to stay ahead of the crowd. Read the difference between Static Vs. Dynamic Websites here.
I can’t find your own website in Google or Bing.
Uh-oh. I have a website, but only visitors I ever get are my immediate family and friends (if that), to ever visit my website. Guess what!! And they never pay for anything. The fundamental driving force for any business online is the ability to be discovered by the millions of potential customers that will come across your business online. This is why SEO (Search Engine Optimization ) is a must for any website.
My site only works in Internet Explorer version 7. Or 8.
Ever heard of Chrome, Firefox, Safari? Um, IE 7 was the most recent Explorer version seven years ago. While browsers are constantly changing their security and structure, the best way to keep up with that is to refresh your site on a regular basis. Our team always provides site design that is optimized and easily adaptable to the most current browser versions. Learn more about emerging trends eg: HTML5 design, Bootstrap design, Responsive Design
My site isn’t mobile friendly.
Like, it won’t even load on a phone. Well, listen to this: about 30% of mobile phone users (that’s 30% of about 90 million who have smart phones) browse the web. And 15% will make purchases from their mobile phone or tablet this year. While you don’t have to go all out and get a custom mobile design for your site, there are things we can do to make sure your site is at least friendly on these devices.
My site doesn’t link to your social media sites.
Social conversation is one of the driving forces to connect and communicate with your customer. Your networks should link back and forth to your site, and you can even auto-sync the most recent conversations with your website.
My competitor’s site is just, well, so much cooler!
You bet your customer is going to judge you by your website. It’s human nature, whether you like it or not. And if your competitor’s site is brighter, faster, more organized and more optimized than yours, people are going to gravitate towards it. And you know you’re better than them. So let’s make sure your website reinforces that.
If your site has even one of these issues, Don Web Solutions can help get your site back to looking its best on the web. We can make sure your customers can find you, and when they do, that the translation from your physical business or service matches the look and feel of your digital one. Contact us today to issue a complimentary audit, and we’ll come back with some solutions to give your site the refresh it needs, whether it’s just some back end work, a dynamic new design, or a complete overhaul.
Your website is your online portfolio. It a digital representation of who you or your company is. Similar to having an organized office space or a clean house, an organized up to date website conveys your brand readiness to your current and prospective customers. Think about it, it’s the number one customer facing element between you and your audience. In a generation ruled by smart phones and other technology devices, having a good website will be deal breaker. Just like all your marketing avenues this needs to be updated often. I am sure you must have heard the phrases SEO (Search Engine Optimization) and SEM ( Search Engine Marketing) a lot these days. Most sites have a two to three year lifespan, if that. Calling for upgrades here and there can prevent the massive overhaul that occurs when you wait five years and will keep you up to date and relevant among most major search engines.
Your site needs to evolve with your business. Because one thing is for sure—if your site is outdated or you simply don’t have a good looking website, you and your business will be forgotten and be taken over in this technology affluent era . Just like cassette players & cd players have gone out of business. And they’ll be turned off by it.
Don Web Solutions is a San Francisco & Los Angeles Based Creative Web Design Company. Providing eCommerce Website Solutions for Small & Large Companies. 510-314-3172